Y2K Officecore: business and fashion’s latest collab

It’s time to get back to work. Y2K Officecore is the latest fashion aesthetic to emerge this Fall/Winter season – and it’s all business. Office-wear inspired outfits that look like they came straight out of the 2000s are back, with some key pieces taking the spotlight. We analyzed the behavior of our 120 million users as well as tracked Google searches to discover just how much this trend is impacting online shopping.

1. Rectangular framed glasses

While sunglasses have always been an easy choice for a cool accessory, this fall we’re seeing regular frames more and more – especially the skinny, rectangular glasses that were so popular in the mid 2000s (a.k.a Gisele Bündchen in the iconic film, Devil Wears Prada). Google searches for “rectangular frame glasses” has increased by 24% in the past year. They’ve been spotted on cool girls like Amelia Gray Hamlin, Bella Hadid, and Gabriette Bechtel.

2. Neckties

Demand for neckties has been picking up in the past few months and now that we are moving into the Fall/Winter season this cool accessory is exhibiting viral potential. Office attire was spotted all over Fashion Week in Milan, Paris, and London, and one of the hottest items was the necktie. On Stylight we’ve also seen an 86% increase in demand for wide neckties.

3. Cropped Trenchcoats

The trench coat is always a popular piece for fall. Smart, chic, and practical – it’s one of the wardrobe staples of the working woman. But in 2023, we’re seeing a new version – the cropped trench coat. It’s being styled almost as a mini-dress – closed and belted with bare legs and we’ve it on celebs like Kendall Jenner, Chiara Ferragni, and Valentina Ferragni. Google searches for “cropped trench coat” have exploded over the past year, with an increase of 339%. We’ve also seen a 52% increase in demand for trench coats on Stylight compared to last year.

About these numbers: Stylight is the go-to destination for online shoppers to find and compare premium fashion, beauty, and home products form the best online stores and international brands. Our site has more than 1,500 partner stores, 120 million online shoppers per year, and 15 international markets in which our site is available. At Stylight Insights, we publish exciting e-commerce statistics that provide insight into our users’ search and purchasing behavior. For this report, we analyzed the search behavior of our users on an annual basis between June 26 and September 26, 2023 compared to the same period in 2022. For Google search numbers, we compared the number of searches over the past year (September 26 2022 – September 26 2023).