3 sneakers that will go up in value

Investment sneakers can be a lucrative business. Sneaker-flippers, those who buy sneakers at the retail price and resell them for a profit, can make thousands of dollars per pair depending on the model. Whether limited-edition sneakers catch your eye for their style or potential market value, these are three models worth checking out.

While an Off-White x Nike collaboration already carried a hefty price tag on resale sites like StockX and GOAT, following the passing of Off-White designer Virgil Abloh in November 2021, those numbers skyrocketed, according to Complex. 

In the hours after his death was announced, prices for one of Off-White’s most popular models, the Off-White Air Jordan 1 in “Chicago” saw its “aftermarket price [double] by 100 percent, from an average of $5,500 to $10,600 in some sizes,” the magazine reports.

The original hype sneaker, the Nike Air Jordan 1, has been a sneaker-head must-have since its release for basketball legend Michael Jordan in 1984. Every time the style is re-released, it catches the attention of the sneaker world. According to figures from TheRealReal, the Nike Air Jordan 1 sneaker has an average resale value of up to 1,816%.

The Yeezy x Adidas collaboration has been going strong since its debut in early 2015. According to data compiled by Uswitch, the most re-sold sneakers in the world are Adidas Yeezy Boost 350 V2 Black Red (2017/2020). The site estimates that more than 70,000 pairs of the sneakers have appeared on the re-sale market, with an average sale price of $407 USD ($528 CAD), a 60 percent price premium.