Swedish bloggers we want to be friends with
They’re achingly cool, impossibly stylish (all the time! Like, every day!), and they look as though they’d be damn-awesome to be friends with. These Swedish bloggers aren’t just style inspiration, they’re life inspiration. Cool girls who’ll likely be jet-setting to an incredible location for their winter getaway, these are casually elegant women with flawless makeup and perfectly imperfect hair.
Aside from her influencer career, Stockholm-based Lisa Olsson founded the jewellery company NOOTKA JEWELRY.
These Swedish bloggers execute the high-low designer brand blend with ease and leave us mere mortals to fangirl embarrassingly so. Who are these Scandi goddesses we want as our mate? Read on.
The influencer: Angelica Blick
Friend perks: Teaching us how to emulate her Cali-boho aesthetic; hearing anecdotes from when she designed a collection for rapper Nelly; giving us the best travel tips and city recommendations.
Laneus
feathered mini dress - Pink
$564.00
Farfetch
Cinq à Sept
Athena dress - Grey
$595.00
Farfetch
Asos
encrusted bodice faux feather midi dress-Pink
$148.50
ASOS
The influencer: Kenza Zouiten
Friend perks: Sharing blogging advice from her decade-long blogging career; being lent clothes from her label, Ivyrevel; supplying us with backstage gossip from when she hosts TV shows such as the MTV Europe Music Awards.
LOQ
Olea leather sandals White
$323.00
Mytheresa
Zimmermann
Leather sandals White
$395.00
Mytheresa
by FAR
Kaja leather sandals White
$354.00
Mytheresa
The influencer: Elin Kling
Friend perks: Learning from the master how to mix neutrals so they still look interesting; being given old samples from her fashion label, Totême; being her plus-one to industry parties.
Asos
Madison high vamp heeled mules in black
$32.00
ASOS
Sarah Chofakian
leather mules - Black
$305.00
Farfetch
Stuart Weitzman
Elisabetta embellished suede mules Black
$450.00
Mytheresa
Asos
Sienna heeled mules in black weave
$64.00
ASOS
The influencer: Lisa Olsson
Friend perks: Receiving home décor tips from the interiors-obsessive; perfecting street style posing with her help; improving our Instagram game through tips on how to take a great lifestyle shot.
-30%
Free People
striped varsity oversized shirt in blue
$90.00
$128.00
ASOS
-13%
Jacqueline de Yong
pointelle 3/4 sleeve shirt in dark navy Blue
$54.81
$63.00
ASOS
-30%
Nic+Zoe
Portofino Geo Print Cotton Boyfriend Shirt in Blue Multi at Nordstrom Rack, Size 2X
$43.37
$61.97
Nordstrom Rack
The influencer: Petra Tungården
Friend perks: Scoring freebies sent to her at Metro Mode; house-sitting at her amazing place while she’s on holiday; finally taming our locks thanks to useful pointers from the poster girl of great hair.
-50%
Pretty Lavish
Bridesmaid tie shoulder satin maxi dress in olive-Green
$76.19
$153.00
ASOS
-45%
Lavish Alice
one shoulder detail midi dress in sage green
$112.75
$205.00
ASOS
The influencer: Victoria Törnegren
Friend perks: Obtaining easy-to-replicate suggestions from the queen of chic urban living; getting the low-down on how to achieve a bangin’ bikini pic; learning which jeans to choose from the denim aficionado.
-40%
& Other Stories
square neck mini dress with shirred bodice in blue floral print
$66.60
$111.00
ASOS
-55%
& Other Stories
linen pants in beige - part of a set-Neutral
$56.25
$125.00
ASOS
-68%
& Other Stories
Boots Black
$111.00
$349.00
Yoox.com
-35%
& Other Stories
sheer mesh midi dress in green marble print
$62.20
$96.00
ASOS
-50%
& Other Stories
Sandals Black
$70.00
$139.00
Yoox.com
& Other Stories
belted knitted dress in green
$82.00
ASOS
-35%
Acne Studios
Printed Long Dress
$561.00
$864.00
Wanan Luxury
-49%
Acne Studios
Scarves Blue
$140.00
$274.00
Yoox.com
-43%
& Other Stories
high waist flared jeans in deep blue
$61.56
$108.00
ASOS