Swedish bloggers we want to be friends with
They’re achingly cool, impossibly stylish (all the time! Like, every day!), and they look as though they’d be damn-awesome to be friends with. These Swedish bloggers aren’t just style inspiration, they’re life inspiration. Cool girls who’ll likely be jet-setting to an incredible location for their winter getaway, these are casually elegant women with flawless makeup and perfectly imperfect hair.
Aside from her influencer career, Stockholm-based Lisa Olsson founded the jewellery company NOOTKA JEWELRY.
These Swedish bloggers execute the high-low designer brand blend with ease and leave us mere mortals to fangirl embarrassingly so. Who are these Scandi goddesses we want as our mate? Read on.
The influencer: Angelica Blick
Friend perks: Teaching us how to emulate her Cali-boho aesthetic; hearing anecdotes from when she designed a collection for rapper Nelly; giving us the best travel tips and city recommendations.
-60%
Asos
faux feather bandeau mini dress with organza ruching in dusky pink
$55.60
$139.00
ASOS
-55%
Asos
faux feather maxi dress with satin twisted bust in ice blue
$62.55
$139.00
ASOS
Laneus
feathered mini dress - Pink
$564.00
Farfetch
Cinq à Sept
Athena dress - Grey
$595.00
Farfetch
The influencer: Kenza Zouiten
Friend perks: Sharing blogging advice from her decade-long blogging career; being lent clothes from her label, Ivyrevel; supplying us with backstage gossip from when she hosts TV shows such as the MTV Europe Music Awards.
LOQ
Olea leather sandals White
$323.00
Mytheresa
Zimmermann
Leather sandals White
$395.00
Mytheresa
by FAR
Kaja leather sandals White
$354.00
Mytheresa
The influencer: Elin Kling
Friend perks: Learning from the master how to mix neutrals so they still look interesting; being given old samples from her fashion label, Totême; being her plus-one to industry parties.
Asos
Madison high vamp heeled mules in black
$32.00
ASOS
Sarah Chofakian
leather mules - Black
$305.00
Farfetch
Stuart Weitzman
Elisabetta embellished suede mules Black
$450.00
Mytheresa
Asos
Sienna heeled mules in black weave
$64.00
ASOS
The influencer: Lisa Olsson
Friend perks: Receiving home décor tips from the interiors-obsessive; perfecting street style posing with her help; improving our Instagram game through tips on how to take a great lifestyle shot.
The influencer: Petra Tungården
Friend perks: Scoring freebies sent to her at Metro Mode; house-sitting at her amazing place while she’s on holiday; finally taming our locks thanks to useful pointers from the poster girl of great hair.
-55%
Lace & Beads
Bridesmaid Madison v neck tulle midi dress in deep olive-Green
$70.50
$156.00
ASOS
-55%
Hope & Ivy
embellished midi dress with bow back in mint green
$101.70
$226.00
ASOS
-20%
Tfnc Petite
Bridesmaid chiffon maxi dress with wrap skirt in dark green
$97.60
$122.00
ASOS
-40%
Tfnc
bridesmaid flutter sleeve ruffle detail maxi dress in sage-Green
$65.00
$108.00
ASOS
The influencer: Victoria Törnegren
Friend perks: Obtaining easy-to-replicate suggestions from the queen of chic urban living; getting the low-down on how to achieve a bangin’ bikini pic; learning which jeans to choose from the denim aficionado.
-25%
Accessorize
frilly v front swimsuit in white
$52.50
$70.00
ASOS
DKNY
3-Pack Assorted Hipsters in Black /Cream /Pld at Nordstrom Rack, Size X-Large
$17.97
Nordstrom Rack
& Other Stories
flutter sleeve midaxi dress in black
$125.00
ASOS
-45%
Acne Studios
Scarves Pink
$260.00
$471.00
Yoox.com
-25%
& Other Stories
alpaca and wool cardigan with button front in light mole-Neutral
$94.00
$125.00
ASOS
-43%
& Other Stories
Stripe Puff Sleeve Sweater in Blue Dark at Nordstrom, Size X-Small
$39.33
$69.00
Nordstrom
-50%
& Other Stories
linen pants in beige - part of a set-Neutral
$62.50
$125.00
ASOS
-35%
& Other Stories
sleek trench coat in beige-Neutral
$163.15
$251.00
ASOS
-20%
& Other Stories
sheer mesh midi dress in green marble print
$76.80
$96.00
ASOS
-60%
& Other Stories
Rib A-Line Midi Dress in Orange Bright at Nordstrom, Size X-Small
$71.60
$179.00
Nordstrom
-43%
& Other Stories
high waist flared jeans in deep blue
$61.56
$108.00
ASOS
-30%