8 black-owned beauty brands to check out

With 50 different shades of foundation, Rihanna’s Fenty Beauty is an inclusive beauty goldmine. Anna Wintour described makeup artist turned entrepreneur Pat McGrath as “the most influential makeup artist in the world,” and Briogeo’s clean hair care line was named Essence magazine’s favorite black-owned beauty brand. These eight black-owned wellness and beauty brands have inclusivity at their core and are ready to become your new go-to beauty buys.