Casablanca, founded in 2018 by Charaf Tajer, is a luxury fashion house that beautifully blends French sophistication with Moroccan vibrancy. The brand's unique aesthetic, rooted in Tajer's diverse cultural background, has quickly captured the attention of fashion enthusiasts worldwide. Casablanca's product range showcases a harmonious fusion of luxury and leisurewear, with its signature pieces including vibrant silk shirts adorned with hand-painted prints and pastel-hued tracksuits that embody the brand's distinctive après-sport aesthetic. The collection extends to a variety of clothing items, accessories, and footwear, all characterized by relaxed silhouettes and high-quality materials. Casablanca's appealing designs have garnered a following among celebrities, with style icons like Gigi Hadid and Kendall Jenner frequently spotted in the brand's creations. Catering to a discerning clientele who appreciate luxurious comfort with a cultural twist, Casablanca has secured its place in prestigious retailers such as Mr Porter and Net-a-Porter. The brand's recent collaborations with New Balance and Bulgari have further expanded its reach, while its innovative approach to marketing, including AI-generated campaigns, demonstrates Casablanca's commitment to pushing boundaries in the fashion world.