Since, for many, hitting the beach is not a viable option in Summer 2020, customers are increasingly turning to alternative solutions to secure that holiday tan: to date, clicks for self-tanning products have grown by 30% vs 2019. Which products are the most popular in the category? These are the top clicked products in self-tanning:

1. Marbert Self Tanning Mousse: this certified vegan mousse by Marbert has antioxidant properties, and is perfect for a natural-looking tan.

2. Lavera Self Tanning Lotion: it’s highly moisturizing, fast-acting and streak free, plus it’s 100% natural. No wonder this lotion is a hit.

3. St. Tropez Bronzing Mist in Dark: St. Tropez has been buzzing on the Internet for quite a while, also thanks to its inclusive approach to self-tanning. So we are not surprised to see one of their most iconic body mists in our top 3.

written by:

Clara Del Genio

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