Pictures posted to Ariana’s Instagram account yesterday (26 May, 2021) as well as an exclusive photo shoot from Vogue, gave us a glimpse into the intimate wedding ceremony that took place in mid May. Styled after fashion icon Audrey Hepburn, the bridal look was both timeless and modern. The wedding dress was custom made by Vera Wang herself – featuring an empire waist, sculpted neckline, an elegantly draped open back, and accessorized with a delicate veil and pearl and diamond earrings. Complete with her trademark winged eyeliner, sky high Giuseppe Zanotti platform heels and hair pulled back in a soft, half-up hairstyle, the American pop star said “I do” to new husband, Dalton Gomez. In the few hours following the Instagram post, we saw a +2800% increase in Google searches worldwide for Vera Wang and on Stylight, clicks on brand Giuseppe Zanotti increased by +56%.
**Google search number refers to the 16 hour time period following the initial Instagram post. Stylight clicks refers to the four hour time period following the Instagram post as compared to the four hour time period prior to the post.