Real-time data analysis about what users are looking for right now.
Seasonal trend reports based on Stylight’s 120M yearly online shoppers.
Fashion & Lifestyle eCommerce and Affiliate Marketing insights from our industry experts.
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Stay up to date on all the latest news about fashion, lifestyle and affiliate marketing, and benefit from the expertise we built over 10 years of success.
Digital Marketing
The COVID pandemic has forced many businesses to rethink their overall strategy. But what has been the impact of the 2020 craziness on advertising? We asked Karin Brenner, Lead Advertising Manager at Stylight, a few questions about the state of the industry.
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Fashion & Lifestyle Ecommerce
Consumer behavior has shifted radically during the past year, leaving many retailers wondering whether consumer spending on Black Friday will match previous years. Luckily, this Black Friday will be a major opportunity for retailers to boost sales and recover from losses in previous quarters.
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Fashion & Lifestyle Ecommerce
Shoppable content can be a valuable asset and revenue booster for businesses. Let us show you why the road from inspiration to conversion is shorter than you think.
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Digital Marketing
In times like these, having the most beautiful website and user experience is not always enough to make up for the revenue loss caused by the pandemic. And that’s where online marketing, and especially affiliate marketing, comes into play. Let us tell you how affiliate marketing could help the luxury sector recover from the crisis.
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Fashion & Lifestyle Ecommerce
COVID-19 lockdown: which shopping trends emerged and what will be the new normal?
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Technology
The better the feed, the better the performance: feed providers usually offer solutions to manage feeds automatically, which saves costs and boosts performance.
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Digital Marketing
Today, the positive impact that influencer partnerships have on brands and their marketing campaigns casts doubt for some. In the current climate following a global pandemic, it is key that communications remain authentic, connected and resonate with audiences. With this in mind, we dive into how brands can authentically incorporate influencers into their strategy and 3 predictions for the future of influencer marketing.
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Technology
If you are an e-business wanting to list products on a marketplace or aggregation platform, you might wonder whether you should keep things in-house, or if you should outsource your feed management to a feed provider. While both are definitely good options, let’s focus today on the advantages of using a feed manager & an overview of the top feed providers in the industry.
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Digital Marketing
At the beginning of 2019 we launched Stylight Insights, our micropage dedicated to data-driven reports from real-time shopping data gathered from our users. While this page is indubitably supporting Stylight’s own PR purposes, brands and retailers listed on our platform are also greatly benefiting from this complimentary PR promotion, and that at zero extra cost. Let us show you what we’ve accomplished for our partners with Stylight Insights.
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Digital Marketing
There is no denying that the COVID-19 pandemic poses huge challenges for all of us, and has created some uncertainty that can make it hard for businesses to decide what is best when it comes to their marketing activities. While it can be tempting for online businesses to pause all their marketing campaigns in order to save costs, keeping them live might actually bring them both short- and long-term advantages. We asked our experts why keeping your marketing campaigns running during this crisis is a good idea.
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